Positive Coaching Alliance will receive a $10M grant from Lilly Endowment over the next five years.
The funds will be used to enhance and expand PCA’s national programming with a focus on its character development initiatives.
Strengthening national infrastructure
New strategies to reach traditionally access-challenged areas
Revised programming based on updated research and knowledge
Digital engagement with coaches and parents
Investment in PCA’s certified trainers
The programs will reach over 1.5M kids, according to PCA.
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