PHILADELPHIA — Perfect Game has launched a media partnership with Youth Prospects.
PG CEO Rob Ponger announced the partnership Wednesday at the Buying Sandlot Summit. YP is a youth baseball-focused content platform.
YP gets broadcast rights to select games at premier events
WWBA World Championship is part of deal
Content collaboration, additional access to games
Integrated content for brand partners, joint activations
“It’s a unique deal,” Ponger told Buying Sandlot. “It’s an inside look at everything that’s PG. Our teams, our players will continue to be promoted. It’s very similar to what the (professional) leagues do with their broadcast rights.”
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