Another big-name, but unorthodox, brand has entered the youth sports industry.
Docusign has teamed with Underrated Golf, a junior development platform founded by NBA star Stephen Curry. The strategic “Where Deals Get Done” partnership is "designed to expand opportunity for the next generation of student-athletes — both on the course and in the boardroom."
Contract management, e-signature solutions
Streamlined operations
Exclusive educational programming for athletes from “experienced dealmakers across industries”
Underrated’s stated goal is to make golf more accessible. It held a series of regional tournaments in the U.S. this year, as well as one in London.
The partnership with Docusign will launch with an activation at Underrated’s season-ending Curry Cup event this month at Long Island’s Bethpage Black Course.
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